Ancient Sands

El Gouna

Communication Campaign

We created a fully-fledged campaign which included, outdoors, print, digital and on ground activations. The objective was to raise awareness within the target market and promote Ancient Sands as an elegant, luxurious and upscale compound.

In order to fulfill this objective, we had a photoshoot done for this campaign to help elevate the brand by portraying the actual lifestyle Ancient Sands offers.

The campaign focuses on highlighting the perks of the compound, where we had shots of the view from Ancient Sands including golf course landscapes, lagoon and sea views.

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